RUSTIC ART

“The only thing we’ve left to give our future is our planet and our values. Rustic Art ensures that both these entities go down a long way with love and care to see a beautiful place our world once was. ” Rustic Art has been highly instrumental in introducing concept products to the consumer market. The 'concentrate' series of products by Rustic Art are formulated to be water efficient; meaning that there's no water in product's formulation and it requires less water to rinse off after use. The rinsed off water is non polluting, biodegradable and 'cleans' the drained water. These concentrates, viz, face wash, hand wash, shampoo butters, conditioners and moisturizers, last longer as people get more product per gram as compared to products formulated with water. This reduces water and carbon footprint of the product as lesser number jars are required per person in lifetime. We have also created solid, plastic free personal care that completely eliminates the use of container. Rustic Art has also manufactured its own menstrual cup and helped over a lakh women across all social classes & economic statuses to make a lifestyle shift towards a healthy and sustainable life! We have partnered with NGOs which help us create awareness and eliminate period poverty. All our menstruating employees (over 85%) have also readily adopted reusable menstrual products to eliminate menstrual waste from our offices and their households & surroundings. Rustic Art has its own home range which is completely biodegradable. The rinsed off water is safe for gardening, washing floors and cleaning cars, etc. Yaayy, for wastewater reuse :) Rustic Art is now coming up with its completely organic make up range under the brand I'mBeau Expressions. Organic make up with skin care benefits formulated using vegetable based pigments and completely plastic free, making us first Indian brand to do so. Rustic Art is a Vegan & Cruelty Free Brand! It is our strong conviction that we must protect and preserve all beings of nature. Our amazing research and innovation team is always at work to ensure all the ingredients we use are from compassionate sources. There are so many natural & organic alternatives available to all animal based ingredients which we use liberally to protect our cohabitants of this Earth. Vegan Ingredients Beeswax, honey, cow milk, goat milk, ghee and so on are NEVER used to formulate any of our products. These incredible ingredients are highly potent and nourishing but we have equally powerful plant based alternative for all of these. For example, honey is replaced with Coconut Nectar which is sweet sap of coconut tree and incredibly safe even for baby products. Beeswax is replaced with various other waxes like sunflower wax, candelila wax etc. The list goes on. Cruelty Free / Not tested on animals All our products and the ingredients we use are from sustainable and ethical sources that do not test on animals. We have a state of the art microbiology laboratory and experience microbiologist who ensure every batch is safe for market.